Luci is an SEO Director, with digital experience both in-house and agency side. Having spent several years in the smart home sector, Luci is excited to see how new technology will influence marketing in the years to come. Outside the office, Luci is a keen archer and when she's not shooting arrows, you'll find her out and about with her corgi, Milo.
Posted by Luci Wood on October 20, 2020
It wasn’t that long ago that we were all going mobile crazy. Talk moved from ‘That Flash banner looks great on my monitor screen’ to ‘What do you mean Flash isn’t supported on iPhones?’ in one fell swoop, and it felt like we were all mobile-first for good. But then coronavirus reared its ugly head, […]
…Posted by Luci Wood on September 27, 2020
The UK’s most popular and largest specialist SEO agency, Blue Array, has appointed Stephanie Emmanouel as its Managing Director. Stephanie will be responsible for Blue Array’s operations as of 1 October 2020. Stephanie’s appointment marks the start of an exciting new chapter for the SEO agency, founded by industry expert, Simon Schnieders, who’s spent his […]
…Posted by Luci Wood on September 11, 2020
With the summer winding down in the UK, we were back online for September’s edition of the RemoteSEO Meetup. This time, we focused on one of the most essential parts of our jobs that is often overlooked: Using data and reporting to drive decision making in SEO. In their presentations, our three expert speakers […]
…Posted by Luci Wood on August 19, 2020
Do you remember when I said our June RemoteSEO Meetup was on the hottest day of the year? Well, it turned out to be nothing compared to the near 40 degree heat that our speakers faced at the fourth RemoteSEO Meetup! How fitting that it was on an equally hot topic: Mastering SEO for Large […]
…Posted by Luci Wood on July 21, 2020
The grocery trade is booming. With the closure of smaller stores and restaurants leading consumers to rely on supermarkets and grocery stores for their essentials, March 2020 grocery sales figures in the UK were the highest ever recorded. A study by Kantar revealed that online grocery spend alone was 13% higher than the same period […]
…Posted by Luci Wood on July 17, 2020
Earlier this week we were back again for the third RemoteSEO Meetup. Judging by the number of attendees and questions asked in the chat, it was on a very important topic: How to influence stakeholders to prioritise SEO. Our three expert speakers, Kim Dewe, Maret Reutelingsperger and Ric Rodriguez, were on hand with their top […]
…Posted by Luci Wood on July 15, 2020
Enhancing page speed is essential for both organic rankings and UX. Tools like Google PageSpeed Insights are a useful starting point for diagnosing areas for improvement and gaining top-level recommendations. However, areas such as Time To First Byte (TTFB) require deep consideration of technical factors which go beyond the recommendations often found in popular diagnosis […]
…Posted by Luci Wood on July 7, 2020
Summary SEO is often likened to a marathon, rather than a sprint. Unlike a traditional time-bound marketing campaign, SEO requires constant attention and work. Creating an SEO roadmap helps keep focus in check, supports cross-team collaboration, and can be a powerful tool for retaining clients. What do we mean by ‘roadmap’? Just as architectural drawings […]
…Posted by Luci Wood on June 30, 2020
At the time of writing this article, there are only 178 days left until Christmas! In the middle of a springtime global pandemic, mince pies and Santa Claus may be the last things on your mind (but if Santa Claus is always on your mind, I’m not here to judge)! However, if you’re a marketer, […]
…Posted by Luci Wood on June 25, 2020
On what had to be the hottest day of the year so far, SEOs and Digital PR enthusiasts sheltered inside for the second RemoteSEO Meetup. The aim? To uncover the mystery of what journalists actually want from public relations. Despite the heat, our three expert speakers: Amie Sparrow, Abi Bennetts and Hannah Butcher kept their […]
…Posted by Luci Wood on April 23, 2020
In this article I’m going to talk about: The SEO best practices for managing faceted navigation on your website How to decide which filters to ‘open up’ for crawling and indexing How best to handle the most some common SEO issues causes by faceted navigation Jump forward to each section here: What is faceted navigation? […]
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