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Pioneering the future of AI search.

Bleeding-edge strategies for ambitious brands, fuelled by SEO & Generative Engine Optimisation (GEO).

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What we do

As organic search experts, we deliver measurable, meaningful results tailored to your unique goals.

By combining the personal attention of a consultant with the scalability of an agency, our consulgency® approach ensures every effort drives visibility, traffic, authority, and conversions.

Whether you’re a start-up or an industry leader, our innovative strategies and proven expertise make us the partner you can trust to create a lasting, future-proof impact.

Companies we have worked with

Industry recognition

We’re a multi-award-winning agency.

Recognised for our people, clients, work, and results-driven approach, reflecting our dedication to helping clients achieve outstanding success. Learn more about our awards

Blue Array awards

Our core services

Driving SEO and GEO success.

Delivering comprehensive strategies that drive traffic, boost conversions, and build lasting brand authority.

Organic search

Expert guidance to help you drive traffic, maximise conversions, and grow revenue through organic search.

Achieve sustainable success

Digital PR

We’ve developed our own way of doing online PR that helps us get the best backlinks for your organic campaigns.

Enhance brand visibility

Content

Increase organic entrances to your site with our effective and efficient search-first content packages.

Transform your content

Other services we offer.

Organic search audits

Not getting the organic results you expected? Our in-depth SEO and GEO audits will uncover what’s holding you back and provide clear solutions for success.

View organic search audit packages

Technical organic search support

Expert technical support for website migrations, algorithm updates, international growth, and more.

Explore technical organic search support

Organic search training

As industry leaders, we provide comprehensive training tailored to your needs, whether in-person, online, or remote across SEO & GEO.

Discover organic search training & workshops

Startup organic search (Ignite)

A tailored service for startups and scale-ups, designed to help young companies take organic visibility seriously and drive traffic growth.

Learn about startup organic search

Conversion rate optimisation

Driving traffic, but not seeing the results you were hoping for? Our CRO service will help you to refine your website’s performance with actionable, impactful insights.

Increase your conversion rate

App store optimisation

Help your app reach its full potential with our specialist analysis and recommendations – ultimately leading to more downloads in both the Google and Apple App Stores.

Improve app ranking

Performance SEO™

A bold new way of doing SEO/GEO. We use the latest advancements in Artificial Intelligence & Machine Learning to make SEO/GEO performance-driven

Explore Performance SEO™

Client Success

Success is never a coincidence. Our clients achieve exceptional results through strategy and dedication.

77% increase in organic revenue

24% increase non-branded traffic YoY

11% increase in organic entrances

87% increase in clicks

103% increase in organic clicks

356.4% increase in non-branded clicks YoY

604% increase in non-branded clicks YoY

147.7% increase in traffic to the website over 12 months

Go Cardless

770% increase in keywords ranking in the top 10 results globally

“Blue Array are brilliant. Reliable, ambitious, growth oriented – They have a great appreciation of our needs, and consistently deliver. We’ve seen some excellent results to date and I look forward to seeing it continue.”

Matt Johnson - Go Cardless

Matt Johnson

Growth Marketing Manager

Core values

Our core values define who we are. They guide our business, shape our approach, and build our culture.

Our core values

1. Do one thing well

We are focused obsessively on organic search, believing it’s far better to be specialists, not generalists. Only offering best-in-class SEO & GEO expertise makes us unique and sets us apart from other agencies.

2. Do it with class

We are confident, though not arrogant, in our communication to clients and each other. Our confidence is formed through years of combined experience and a shared ambition to be the very best in the industry.

3. Do whats right

We are supportive and offer an environment that encourages the development of everyone around us. We ensure we’re always open and approachable with a friendly and empathetic attitude.

4. Do it as a team

We are collaborative, believing we work best when sharing our learnings and experiences with each other. We work in collaboration with our clients on sustainable, ongoing SEO strategies that achieve long-lasting results.

5. Do it with integrity

We are honest with our clients and with each other. We build relationships formed on transparency, trust and integrity which extend beyond revenue or profit.

SEO Insights

Our latest SEO articles

Weekly organic search newsletter.

Delivered straight to your inbox every Sunday at 8pm, the Blue Array Newsletter is the easiest way to stay informed on all things organic search. Trusted by over 15,000 subscribers (and growing!), it’s your weekly must-read.

Subscribe to our newsletter

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Begin your journey to organic search success today.

Blue Array Limited
Work.Life Reading
The White Building
33 King's Road
Reading
RG1 3AR

London Office
86-90 Paul Street
3rd Floor
London
EC2A 4NE

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