SEO Insights > Category: Ecommerce SEO

How to apply what we know about SEO to supermarket and grocery store search

Posted by on July 21, 2020

The grocery trade is booming. With the closure of smaller stores and restaurants leading consumers to rely on supermarkets and grocery stores for their essentials, March 2020 grocery sales figures in the UK were the highest ever recorded. A study by Kantar revealed that online grocery spend alone was 13% higher than the same period […]

Faceted navigation: how to drive traffic to your website through filter optimisation

Posted by on April 23, 2020

In this article I’m going to talk about: The SEO best practices for managing faceted navigation on your website How to decide which filters to ‘open up’ for crawling and indexing How best to handle the most some common SEO issues causes by faceted navigation Jump forward to each section here: What is faceted navigation? […]

Faceted navigation and SEO: How to avoid these 14 common mistakes

Posted by on April 10, 2019

Faceted navigation can be notoriously difficult to get right from an SEO perspective. In this article we’ll be looking at some of the most common mistakes that are made, and how to avoid them. What is faceted navigation? Faceted navigation refers to the use of filters to assist users in sorting and finding products, services or […]

7 Ecommerce SEO Tips to Optimise Your Marketplace Product Pages: An Independent Seller’s Guide

Posted by on January 31, 2019

When the post-Christmas blues set in, many turn to retail therapy to brighten up those dreary days and long, dark nights. If you’re one of many sellers who use online marketplaces, this is a great opportunity to freshen up your product pages and maximise your sales by appealing to these types of consumers. The world […]

The Beginner’s Guide to Ecommerce Website SEO

Posted by on July 6, 2018

Running an e-commerce website can be difficult: Adding new products on a weekly basis, ensuring that your stock levels are correct and trying to compete with other sites that are selling the exact same products as you can be a challenge. To ensure that this effort pays off, I’ve compiled a beginners guide to helping […]