Posted by David Gale on January 6, 2022
While SEO strategies are developed for the medium to long term, they need to include some room for flexibility. It’s well-known that new Google SEO ranking factors keep arriving without much warning. The more significant updates such as E-A-T (expertise, authoritativeness, and trustworthiness) evaluation can also make or break online business visibility almost overnight. With […]…Posted by Tom Pool on June 23, 2020
Structured Data has long been supported by Google (and other Search Engines), and has been an easy win for some sites to implement markup that matches their industry. Structured Data is an ever-evolving facet of SEO, with many nuances. But where, exactly, is Structured Data going? Will it die an early death in the world […]
…Posted by Simon Schnieders on July 28, 2018
Google announced on the 17th of May 2017 at Google I/O they were rolling out a job search feature and on the 16th of July this year announced the UK launch of ‘Google for Jobs’. Did jobs search need improving by Google? How has it benefited Google’s user experience? If Google for Jobs hasn’t improved […]
…Posted by Kim Dewe on October 29, 2017
Whether through an innocent mistake or malicious intent, Google is still cracking down heavily on webmasters whose schema markup violates their strict Structured Data Guidelines and Webmaster Guidelines. Schema (or Structured Data Markup) provides webmasters with a way to help search engines better understand the content of a webpage. When correctly implemented, the markup can […]
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