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Category: Schema

‘Google for Jobs’ – What can the Yellow Pages industry teach the Job Search industry?

July 28, 2018

Google announced on the 17th of May 2017 at Google I/O they were rolling out a job search feature and on the 16th of July this year announced the UK launch of ‘Google for Jobs’. Did jobs search need improving by Google? How has it benefited Google’s user experience? If Google for Jobs hasn’t improved […]

Spammy structured data markup? How to review your AggregateRating Schema

October 29, 2017

Whether through an innocent mistake or malicious intent, Google is still cracking down heavily on  webmasters whose schema markup violates their strict Structured Data Guidelines and Webmaster Guidelines. Schema (or Structured Data Markup) provides webmasters with a way to help search engines better understand the content of a webpage. When correctly implemented, the markup can […]