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Category: Google News

Voice search – How is it reshaping search results?

January 13, 2018

“Ok, Google- play ‘Toto’s Africa’”… Sound familiar? How many times this week have you used your smartphone or home assistant to answer burning questions such as; “How much does the latest iPhone X cost?”, “What will the weather be like today?” or far more importantly “What time does The Red Lion close on Friday?”. With […]

What do Google’s recent SERP changes mean for SEO in 2018?

January 2, 2018

What do Google’s recent SERP (search engine results pages) changes mean for SEO? There has been a lot of chatter in the industry for as long as I can recall where digital hacks have heralded the ‘Death of SEO’. Although this is nothing new, a few developments by Google in early December 2017 look to […]

Flexible Sampling from Google has replaced First Click Free

October 8, 2017

Google have removed First Click Free (FCF) as a requirement for walled content in News and Search citing that publishers know what strategy works for them. Google now actively encouraging publishers to experiment with different free sampling schemes, as long as they stay within the updated webmaster guidelines. We reached out to Google representatives to […]