Posted by Luci Wood on January 13, 2018
“Ok, Google- play ‘Toto’s Africa’”… Sound familiar? How many times this week have you used your smartphone or home assistant to answer burning questions such as; “How much does the latest iPhone X cost?”, “What will the weather be like today?” or far more importantly “What time does The Red Lion close on Friday?”. With […]
…Posted by Luci Wood on November 27, 2017
A recent article on Search Engine Land has highlighted a drop in the number of Featured Snippets appearing in Google’s Search Engine Results Pages (SERPs), with a particularly significant reduction in their use seen since October. Instead, it appears that Google is introducing more ‘Knowledge Panels’. Usually placed on the right-hand side of the SERPs, […]
…Posted by Luci Wood on November 13, 2017
SEO landscape for 2017 In a whistle-stop tour through the undulating landscape of SERPs, we take a look at the more prevalent changes that 2017 has brought and what this has meant for an SEO’s day job. From the growing popularity of voice assistants, a sharp rise in websites migrating on the ‘https’ train […]
…Posted by Luci Wood on September 29, 2017
The plethora of voice assistant enabled products and the number of people querying them is enormous. ~8 million US homes have Amazon Echo/Alexa devices alone with 30 million total voice assistants anticipated by the end of 2017. Voice queries are doubling year on year say Google and voice commerce (v-commerce) is exploding. Reportedly 57% of […]
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