Alex Marshall

Alex is an SEO Manager at Blue Array. He brings a solid foundation in digital marketing to his role as SEO Manager, where he supports a range of clients with data-led strategies that drive visibility and performance

Posts by Alex Marshall

Using Agent Mode to Identify Brand Opportunities

Posted by on January 14, 2026

What is Agent Mode? Agent Mode is basically ChatGPT with its own desktop. It can open a browser, look up things, dig through information, run terminal requests, and handle tasks that usually need human input. It is scary, intimidating, but full of promise to make the lives of marketers easier and more efficient. It is […]

A guide to App Store & Google Play ranking factors

Posted by on April 17, 2025

As digitalisation continues to change and evolve, so does how we, as users, interact with digital search. It’s not only traditional websites that can be leveraged for search success – other digital platforms can be optimised too. This includes app providers like Apple App Store and Google Play Store. Optimising app listings in these spaces […]

5 must-do things before you migrate a website

Posted by on February 4, 2025

Migrating a website is a major project and shouldn’t be undertaken lightly. On the surface, it may seem like it’d be a straightforward case of just switching CMS or URL with a few clicks. But the reality of a website migration involves making your way through multiple stages to ensure you don’t lose out on […]