Posted by Lydia Glass on March 9, 2023
Ask your C-Suite team what’s top of their agenda when acquiring a business and it’s probably not SEO. I’m here to argue it should be, if not top of the agenda, then a consideration even before the deal has been done. Too often relegated to a tactical afterthought, involving SEO from the start of the […]
…Posted by Lydia Glass on February 24, 2022
Imposter Syndrome is undoubtedly rife in the SEO industry and general wider digital marketing space. But why do so many of us feel like imposters? We’ll explore why so many of us feel like frauds and how this can impact our client relationships. What is imposter syndrome? Before we dive into industry specifics, it’s important […]
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