Meet the Blue Array Team
Founder of Blue Array
Schnieders spent over a decade working at the coalface of SEO, heading up in-house teams at companies like Zoopla, Yell and Mail Online prior to starting his own agency, Blue Array Ltd.
Having previously worked with SEO agencies as a client, Simon had an acute understanding of some of the frustrations clients can encounter with traditional agencies. Taking what he learned from this and from the big SEO campaigns he’d worked on, Simon struck out on his own to launch Blue Array Ltd, trademarking the term ‘consulgency’ to describe a unique blend of consultancy and agency concentrating on SEO services and nothing else. And the rest, as they say, is history.
In addition to heading up Blue Array, Simon also finds time to pass on his business expertise as an angel investor and advisor at ClickMechanic.com, an advisor to SafeBuy and as a mentor at 500 Startups, Wayra and Techhub.
Head of SEO
Sean started his SEO career in 2009 after completing a BA degree in Journalism at the University of Chester. Over the past seven years he’s been performing SEO for a wide variety of clients including The Co-operative, Injury Lawyers 4U, John Lewis, New Look and Autodesk.
Sean feels very fortunate he’s been able to develop a career in SEO, saying “it’s such an exciting industry to be a part of due to its ever-changing, incredibly fast-paced nature, and highly-supportive professional network. No two days are ever the same, and as most SEO’s will testify, we always need to be modifying our approaches based on Google’s ever-changing algorithms”.
We asked Sean “If you could have an endless supply of any food, what would you get?”;
Without doubt – burgers. They’re such a simple food, yet my favourite by far. In fact, I have such a passion for burgers that I have my own blog where I review all of the burgers that I try from various restaurants!
Louise joined Blue Array with a wealth of B2B marketing experience, spanning almost two decades, with software and SaaS companies such as Quest Software, Dell & SureCloud. Louise has a BA Hons in Business Studies with French from the University of Plymouth as well as a more recent qualification in SEO with the IDM.
As SEO Manager Louise directly manages select client relationships as well as supervising, training and assisting our apprentices.
We asked Louise “Tell us about a unique or quirky talent of yours?”;
I found out recently at a school mum’s night out that I can still hula hoop for over a minute! Don’t test me though!
Technical SEO Manager
Tom Pool was Blue Array’s first hire and has excelled on the technical side of SEO. Tom’s engineering BTEC level has proven to be a solid foundation and he’s excited about pursuing his career with Blue Array.
We asked Tom “If you could visit any place in the world, where would you choose to go and why?”;
If I could visit anywhere, it would have to be Switzerland for the mountains, or somewhere north, where you can see the Northern Lights.
Versed in the world of marketing after completing a (BCom) degree in Marketing from the University of Otago (New Zealand) in 2010 and having worked as a Marketing and Communications Assistant for a large city council, Kim adds to the synergy of the team and is enjoying learning about the technical nuances of SEO.
“Blue Array encourages a highly supportive environment where mentoring and growth are a key focus. I’m excited to be a part of an industry that thrives on change”
We asked Kim “If you could visit any place in the world, where would you choose to go and why?”;
I’d like to go back to Vancouver, Canada. Besides having a lot of family there, the surrounding region is absolutely beautiful all year round. Speaking of cold places, Antarctica is also on my list of places to go!
Dylan started at Blue Array in January of 2017, after working in a mixture of small and large-sized digital agencies on local search. A writer at heart, Dylan enjoys the content and creative backlinking aspects of SEO. He previously worked as a copywriter, in websites, and in PPC, but feels at home in a company that puts SEO and client service at the forefront of their business model.
We asked Dylan “What is one goal you’d like to accomplish during your lifetime?”;
I love recording music, so one goal I hope to achieve is to self-release an album. In case you were wondering, I make hip hop.
Senior SEO Executive
Elizabeth is a confident team player who’s immersed in the SEO industry and loves the diversity of clients she’s exposed to. Her GCSE’s in Fine Art and Graphic Design have given Elizabeth the ability to explore the more creative side of marketing and enjoys tasks that allow her to demonstrate those skills. Elizabeth is keen to build her knowledge in a range of different areas in the marketing industry as she loves to learn new things.
She is striving to obtain her full degree in Digital Marketing whilst also working in an environment that can give her the knowledge and experience to excel.
Elizabeth also manages Press Pull.
We asked Elizabeth “Who is your hero?”;
My Hero is my Mum, she was presented with many difficult obstacles in life and she still kept going, making the most of what she had. She didn’t let anything stop her from doing the things she wanted to do.
EA to Founder & Office Manager
Hannah joined Blue Array in July 2017, with over 15 years of Customer Service experience including working as cabin crew for British Airways. Her main focus is ensuring everyone in the team is looked after. She says that making the team feel happy, relaxed and appreciated is her top priority. Organising the boss is of course a must too!
We asked Hannah “If you could have an endless supply of food, what would it be”?
Cheese, any kind of cheese. Maybe a few crackers and a glass of red!
Whilst studying for a degree in Multimedia, Naomi stumbled upon SEO and Digital Marketing at a national charity where she helped devise and implement a new digital strategy.
Since graduating she has worked in a fast-paced digital agency working with a range of clients within healthcare, recruitment, software and telecommunications. During this time she has undertaken basic to advanced SEO tasks whilst gaining skills in copywriting, link building, keyword research and in-depth analysis to name a few.
Naomi is both analytical and creative with the ethos:
To find a problem you have to be analytical, but to find and solve a problem effectively, you need to be analytical with a creative flare.
We asked Naomi “Please tell us about a unique or quirky habit of yours”;
I’m a serial origami-er. You may find me making paper cranes when I have a spare moment…or playing crash bandicoot.
SEO Executive Apprentice
Gregory recently completed his L3 Digital Marketing Diploma and is currently studying for his L4.
Working with a variety of clients partnered with developing his knowledge on SEO, Gregory believes that Blue Array is a place that can help him mature into an experienced SEO Executive. He is keen to pursue a career in SEO because he believes it is one of the most valuable assets for anyone who is trying to have an online presence.
We asked Greg “What is one goal you’d like to accomplish during your lifetime?”;
I would like to start my own clothing line or apparel company. The whole process of choosing the type of fabric to designing the packaging really interests me. I would want my clothing line to be based around streetwear but I’m yet to come up with a name so I’m open to any suggestions!
Technical SEO Executive
Garth recently graduated from the University of Warwick with a Mathematics degree. Initially working within a software development role, he discovered SEO while creating his own website and found it much more interesting. He is looking forward to learning more about SEO and developing his technical skills at Blue Array.
We asked Garth “What’s the weirdest thing you’ve ever eaten?”;
My parents tricked me into eating some frog by telling me it was chicken. It didn’t taste too bad though!
Jordan graduated with a degree in Business and Marketing in September 2017, which he obtained whilst also working in retail. He previously worked in social media marketing, and now is really excited to join Blue Array and hopes to become highly skilled in SEO.
We asked Jordan “If you could have an endless supply of any food, what would you get?”;
I would probably choose an endless supply of haribos!
Luci joined the Blue Array team having previously worked as a digital marketing manager at the cutting edge of smart home technology. Luci has a degree from the University of Exeter as well as a marketing diploma from the IDM. Having spent many years looking after all aspects of digital marketing in-house, Luci enjoys the buzz of agency life, and building relationships with clients.
We asked Luci “If you could visit any place in the world, where would you choose to go and why?”;
I’m hoping to visit at least 30 countries before I reach 30. So far I’m on 23, so it’s looking promising! On my long list of places to go is Finnish Lapland; I’d love to catch a glimpse of the Northern Lights dancing across the sky, and speed across the snowy landscape with a team of huskies. Mush!
David began his career in 2004 after graduating from Oxford Brookes where he studied Business and Information Management. In recent times he has led digital marketing teams in both the outdoor retail and wealth management sectors. He is proud of juggling work and study to earn a Post Grad Diploma in Digital Marketing (with Distinction) in 2013.
David now wants to further his career by specialising in the world of SEO.
“Search continues to be a key component of the digital mix. I am fascinated by how it is always evolving to remain a crucial part of our daily lives”.
We asked David “Who is your hero?”;
Somebody I look up to in the world of sport is Cristiano Ronaldo. I’ve seen him play live a couple of times and he is another level. His obsession and drive to be the best is something to be admired.
After finishing his degree in Creative Advertising from Falmouth University in 2016, Matt spent time working as a European Recruitment Consultant within the technology sector. Later moving to do a mix of marketing and content creation for a film festival company based on Pinewood Studios. He is very interested now in building his knowledge of SEO within Blue Array.
We asked Matt “If you could visit any place in the world, where would you choose to go and why”;
I would love to go to Vietnam! It looks like an absolutely beautiful country with a whole lot of culture to experience. Plus, since learning about the Vietnam war in history i’ve wanted to see it up-close.
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Jeeves is our robotic office mascot.
We asked Jeeves “Are Asimov’s three laws effective for advanced artificial intelligence?”;
These laws are inherently adversarial, are based on a flawed ethical framework and fail even in fiction